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AI avatars and smart footballs: Inside FIFA's high-tech 2026 World Cup

Euronews · Jun 1, 2026, 1:57 PM · Also reported by 1 other source

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FIFA is integrating AI-generated player avatars, tracking technology in the balls and digital coaching assistants in this year’s World Cup.

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AI avatars and smart footballs: Inside FIFA's high-tech 2026 World Cup

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