BMW M Concept Neue Klasse First Look: The Electric M Future
Key takeaways
- BMW says its new concept sedan previews the design direction of future M models.
- During this weekend’s 24 Hours of Le Mans, amid the sound and fury emanating from its race cars screaming down the Mulsanne straight, BMW is rolling out its latest concept car dubbed the M Concept Neue Klasse.
- One of the first things you’ll notice about the M Concept Neue Klasse, aside from its striking Monza Red paint, is its distinctive forward yellow lighting integrated into the car’s kidney grille elements.
Why this matters: an automotive development that could shape industry direction or buying decisions.
BMW says its new concept sedan previews the design direction of future M models.
During this weekend’s 24 Hours of Le Mans, amid the sound and fury emanating from its race cars screaming down the Mulsanne straight, BMW is rolling out its latest concept car dubbed the M Concept Neue Klasse. Officially, BMW is calling this car a bellwether for the future design language of its M brand vehicles. Unofficially, you’re probably looking at a prototype M version of the all-new, all-electric i3. And from the looks of it, the BMW Ms of the future are moving in an exciting—and almost certainly controversial—direction.
One of the first things you’ll notice about the M Concept Neue Klasse, aside from its striking Monza Red paint, is its distinctive forward yellow lighting integrated into the car’s kidney grille elements. The hues were cribbed in part from BMW’s GT race cars and the BMW M Hybrid V8 hypercar, which employ a similar glow while racing through the night. The new lighting signature will be one of several key differentiators between BMW road cars and its next M vehicles.