sports
Robbie Williams named Port Vale shirt sponsor
Key takeaways
- The two-year deal will see Williams using his profile to promote the club's charitable work and his RW mark will feature on the front of players' home and away shirts.
- "It feels pretty incredible, to be honest," Williams said.
- The pop star was raised a short distance away from the club's home at Vale Park, and he has supported them since childhood.
Why this matters: a sports story that could shift standings, legacies, or fan conversations.
Richard Price West Midlands Port Vale Football Club Robbie Williams' RW mark will appear on Port Vale home and away shirts for the next two seasons Robbie Williams has been announced as a charity ambassador and shirt sponsor for Port Vale Football Club.
The two-year deal will see Williams using his profile to promote the club's charitable work and his RW mark will feature on the front of players' home and away shirts.
"It feels pretty incredible, to be honest," Williams said. "Robbie Williams, on the front of a Port Vale shirt - it's a match made in heaven for me."
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