Mike Bloomberg matches $25 million fundraising effort to educate youths about 9/11 ahead of the 25th anniversary

The 9/11 Memorial and Museum has launched a $75 million fundraising campaign as the nonprofit tries to educate the millions of U.S. youth who don’t remember the terror attacks on their upcoming 25th anniversary. Boosting The Never Forget Fund’s latest appeal, announced Wednesday, is Mike Bloomberg. The former New York City mayor, who has rallied hundreds of millions of dollars toward the 9/11 Memorial and Museum as its chair, pledged to match the next $25 million in donations through his Bloomberg Philanthropies. Organizers already secured the first $25 million through unspecified initial gifts. Officials count about 97 million memorial visitors and nearly 28 million museum attendees since they opened in 2014 at the site where hijacked jetliners destroyed the World Trade Center’s twin towers in lower Manhattan. But recent years have seen a budget crisis following pandemic closures and interest from the Trump administration in taking control of the site. Beth Hillman, the organization’s president and CEO, says they need a permanent funding source to reach the roughly 100 million Americans born after the attacks. The goal is to frame the aftermath as one that inspired selfless acts of service and provide basic facts through new on-site exhibits and classroom materials. “The ongoing importance of remembering 9/11 is to remind people that they can come together even in the face of incredible loss,” Hillman told the Associated Press. The legacy of the Sept. 11, 2001 attacks that killed nearly 3,000 people remains hotly contested. Younger generations have only ever known the existence of airport screenings, immigration enforcement officers and other security measures pursued afterwards by the U.S. government. Many engage with the events through popular memes of the photograph showing then-President George W. Bush learning about the developments. Conspiracy theories abound about what government officials knew in their leadup. Also debated is the not