Getty Images stock is skyrocketing today thanks to a surprise deal with ChatGPT-maker OpenAI

Here’s what you need to know. What’s happened? On Sunday, Getty Images said it has entered into a partnership with Open AI. The deal will see images from Getty’s licensed content libraries surface in Open AI search results and “discovery experiences within ChatGPT.” In other words, when you ask ChatGPT a question now, its reply may include a Getty-licensed photograph or image to help illustrate the topic being discussed. “High‑quality, licensed visual content makes AI‑powered search and discovery more useful and more trustworthy,” Getty CEO Craig Peters said in a statement. “This partnership with OpenAI reflects a shared recognition of that, and together we will deliver richer visual experiences to ChatGPT users.” No financial details of the partnership were disclosed. Getty has referred to the deal as a “multi‑year agreement.” A deal for display, not training Getty is one of the two most prominent editorial and stock image companies in the world (the other being competitor Shutterstock). If you read a news article online or in print, there is a good chance some of the images it contains may be from Getty’s content library. Because its image library is the company’s bread and butter, Getty fiercely protects its content. That’s why it was little surprise when the company became one of the first big-name content owners to sue an AI firm, Stability AI, for allegedly infringing on its copyrights by training its AI models on Getty’s images. (Getty filed the suit in 2023. In November 2025, Getty largely lost the suit, noted Reuters at the time.) Given Getty’s understandable displeasure with AI companies using its content to train their models, some may find it surprising that the company has now entered into