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Women's Sports Investment an 'Undervalued Asset,' Says Gold Medal Skier Breezy Johnson
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Women's Sports Investment an 'Undervalued Asset,' Says Gold Medal Skier Breezy Johnson

Bloomberg Markets · May 6, 2026, 8:20 PM · Also reported by 1 other source

Olympic gold medal skier Breezy Johnson and Trisha Worthington, chief revenue and philanthropic officer for US Ski & Snowboard, said that sports sponsorships are a 'changing landscape' as NIL opportunities for college athletes and social media expand the scope of moneymaking opportunities for athlet

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