In 10 Years, Will You Wish You'd Bought Ford Stock Right Now?

F NVDA Ford Motor Company (NYSE: F) has been uncharacteristically rewarding its investors. Since the start of 2025, the Detroit car manufacturer's share price has climbed 43% (as of June 26). The market has clearly been pleased with the company's recent financial results, as profit figures have exceeded analyst estimates in four of the past five quarters. Long-term investors are getting interested in Ford. In 10 years, will you wish you'd bought this automotive stock right now? Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue » If you're investing in the stock market, the common saying is that past performance doesn't guarantee future results. This is a good mental model to have. However, investors can still look at history to understand what might happen. Doing so will lead to a pessimistic view of Ford, whose shares have generated a total return of 91% in the past decade. Investors would have fared significantly better had they owned an exchange-traded fund that tracked the S&P 500 index. Between 2015 and 2025, Ford's total revenue increased at a compound annual rate of 2.1%. And its diluted earnings per share rose by a yearly clip of 1.1%. This isn't making anyone bullish. Because the mass-market auto industry is mature, intensely competitive, cyclical, and capital-intensive, investors will struggle to put money to work here. Ford is positioning itself for a more successful future. For instance, it's prioritizing light trucks and vans, leaning into where the demand is. "This approach prioritizes affordability, choice, and profits," the December 2025 press release reads. The company completely restructured its electric vehicle segment, taking a $19.5 billion write-off in the process, as it aims to introduce affordable models. By 2030, Ford aims to achieve a 50% global volume split between hybrids, electric vehicles (EVs), and extended-range EVs, up from 17% in 2025. Seeing the increased need for electricity amid the artificial intelligence boom, the company recently launched Ford Energy, leveraging its existing infrastructure. This segment will start shipping battery systems to utilities, data centers, and industrial and commercial customers in late 2027. It could contribute to Ford's bottom line. Despite these encouraging moves, warranty costs could continue to plague the company. And there's the constant threat of future demands from labor unions that pressure the already-thin margin profile. Investors might believe that Ford is in the early stages of an operational upgrade, as it tightens its product focus and aims to drive efficiencies. However, I remain bearish given the cyclical and capital-intensive nature of the automotive industry. This reality overrides the stock's cheap forward price-to-earnings ratio of 8.5 and high dividend yield of 4.25%. Imagine it's late June 2036. And you decide to check your portfolio. I think there's a very low probability that you'd regret not buying Ford stock today. Before you buy stock in Ford Motor Company, consider this: The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Ford Motor Company wasn't one of them. The 10 stocks that made the cut are built for long-term growth and could produce monster returns in the coming years. Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you'd have $398,052!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you'd have $1,181,688!* That performance is why people listen. With a track record of beating the S&P 500 by 4x, Stock Advisor offers a distinct advantage. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built for the long haul. *Stock Advisor returns as of June 30, 2026. Neil Patel has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. In 10 Years, Will You Wish You'd Bought Ford Stock Right Now? was originally published by The Motley Fool

In 10 Years, Will You Wish You'd Bought Ford Stock Right Now?

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