TIDAL cracks down on AI music by cutting off monetization
Key takeaways
- Music streaming service TIDAL is the latest to take aim at AI-generated music with the introduction of a new policy that will prevent fully AI-generated music from making money on its platform.
- He clarified that TIDAL s new policy was not meant to bash technological advancement, but rather focuses on protecting and rewarding organic creativity from artists.
- With the changes, fully AI-generated music on TIDAL will be identified and tagged as such, allowing listeners to see an AI badge next to any tracks deemed to be 100% AI.
Why this matters: a development in AI with implications for how people work, create, and decide.
Music streaming service TIDAL is the latest to take aim at AI-generated music with the introduction of a new policy that will prevent fully AI-generated music from making money on its platform. In addition, TIDAL will use automated tools to remove AI-generated music that attempts to impersonate an artist or a group, the company said.
We are committed to protecting and rewarding organic creativity to avoid compromising an artist’s ability to connect with and build their fandom from TIDAL subscribers. Many have told us they do not want to be exposed to — or prompted to listen to — wholly AI-generated music, wrote Tony Gervino, TIDAL EVP and Editor-in-Chief, in an announcement.
He clarified that TIDAL s new policy was not meant to bash technological advancement, but rather focuses on protecting and rewarding organic creativity from artists.