Apple TV: 28 of the Best Shows You're Probably Not Watching
Key takeaways
- Apple TV has existed minus the "Plus" since it officially rebranded last year.
- If you only know about shows like Severance, Ted Lasso and The Morning Show when talking about Apple TV, then you're missing a lot of good stuff.
- Apple does something interesting: It mostly relies on organic discovery and word of mouth rather than conventional marketing campaigns.
Apple TV has existed minus the "Plus" since it officially rebranded last year. That change has not diminished the streamer's programming quality. In fact, its library of content has steadily gotten better.
If you only know about shows like Severance, Ted Lasso and The Morning Show when talking about Apple TV, then you're missing a lot of good stuff. Apple TV is jam-packed with a slew of must-see series waiting to be discovered. The issue is that the streamer is relying on you to discover them.
Apple does something interesting: It mostly relies on organic discovery and word of mouth rather than conventional marketing campaigns. The result is a platform filled with mysterious titles that require you to do your own watching to see if they're the ones for you.