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'Sad' That No One Will Tell Snap CEO The Truth, Says Analyst On Company's 'Horrendous' Product Design For $2,195 AR Glasses
Key takeaways
- Snap unveiled its new Specs AR glasses on Tuesday, opening preorders with a refundable $200 deposit ahead of expected fall shipments in the U.S., U.K. and France.
- The pricing puts Snap’s Specs below Apple Inc.’s Vision Pro, which starts at $3,499, but well above Meta Platforms, Inc.’s smart glasses, available from $224.
- Here are the 5 hires founders most often misjudge — and why
'Sad' That No One Will Tell Snap CEO The Truth, Says Analyst On Company's 'Horrendous' Product Design For $2,195 AR Glasses Ananya Gairola Sun, June 21, 2026 at 4:31 AM GMT+7 6 min read AAPL META Snap Inc.’s latest augmented reality glasses are facing sharp criticism from investor Ross Gerber, who questioned both the product’s design and CEO Evan Spiegel’s long-term hardware strategy following the device’s debut.
Snap unveiled its new Specs AR glasses on Tuesday, opening preorders with a refundable $200 deposit ahead of expected fall shipments in the U.S., U.K. and France.
The pricing puts Snap’s Specs below Apple Inc.’s Vision Pro, which starts at $3,499, but well above Meta Platforms, Inc.’s smart glasses, available from $224.
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