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Single 20-somethings need AI to make first move on dating apps - Hinge boss
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Single 20-somethings need AI to make first move on dating apps - Hinge boss

BBC Business · Jun 4, 2026, 11:05 PM · Also reported by 1 other source

Key takeaways

  • Jackie Jantos told the BBC Gen Z daters "absolutely want love" but were "struggling to have the confidence to put themselves out there" as they socialise less in person.
  • She defended Hinge's AI feature which creates prompts to start chatting with a match as "not about writing words for you" but "helping you express who you are".
  • Hinge has continued to grow its UK users despite some relationship experts warning of "dating app burnout" and a return to more organic in person meetings.

Yasmin Rufo,Business reporter,Sean Farrington,presenter, Big Boss Interview podcastand Emer Moreau,Business reporter Getty Images Single 20-somethings need AI to start conversations on dating apps because they lack the confidence of older generations, says the boss of Hinge.

Jackie Jantos told the BBC Gen Z daters "absolutely want love" but were "struggling to have the confidence to put themselves out there" as they socialise less in person.

She defended Hinge's AI feature which creates prompts to start chatting with a match as "not about writing words for you" but "helping you express who you are".

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