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Ferrari’s first EV is not for you

TechCrunch · May 26, 2026, 3:16 PM

Key takeaways

  • Everyone seems to be mad about Ferrari s first electric vehicle.
  • Called Luce, and revealed on Monday, the design of the five-seater (gasp!) was led in large part by Jony Ive and the design firm he runs with Marc Newson, Love From.
  • This widespread rejection of the wedge-shaped, Nissan-resembling car covers seemingly the whole spectrum, too, from the typical flimsy knee-jerk reactions, to the positively vitriolic.

Everyone seems to be mad about Ferrari s first electric vehicle.

Called Luce, and revealed on Monday, the design of the five-seater (gasp!) was led in large part by Jony Ive and the design firm he runs with Marc Newson, Love From. While it ticks a lot of spec sheet boxes it boasts 1,000 horsepower and the ability to hit 60 miles per hour in just over two seconds it s tracking to be the most mocked new vehicle since the Cybertruck.

This widespread rejection of the wedge-shaped, Nissan-resembling car covers seemingly the whole spectrum, too, from the typical flimsy knee-jerk reactions, to the positively vitriolic. The company s stock price is down, and even some of the most down-the-middle news outlets are admitting it in their own ways. (Bloomberg said the Luce is quite a stretch. )

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