Grant Cardone says bitcoin-real estate strategy could outperform REITs, adds more BTC to treasury
Key takeaways
- The real-estate mogul said the hybrid model brings new users into crypto and challenges traditional real estate structures.By Olivier Acuna|Edited by Nikhilesh De May 6, 2026, 10:32 p.m.
- Cardone said traditional real estate investment trusts are structurally limited. “These companies can never, ever hold bitcoin on their balance sheet,” he said.
- The real estate mogul said the structure combines two asset types within a single investment vehicle. “I have two assets that we just fused together in an LLC,” Cardone said.
The real-estate mogul said the hybrid model brings new users into crypto and challenges traditional real estate structures.By Olivier Acuna|Edited by Nikhilesh De May 6, 2026, 10:32 p.m. 2 min read Make preferred on Grant Cardone, a real estate mogul, believes his hybrid bitcoin-property investment strategy could outperform REITs. (CoinDesk)What to know: Grant Cardone said he has added another $100 million in bitcoin to a $235 million real estate deal, creating a hybrid investment structure he believes can outperform traditional real estate investment trusts.Cardone’s strategy fuses income-producing property and bitcoin within a single LLC, expanding on a 2025 move that brought Cardone Capital’s total bitcoin exposure to roughly $200 million.The approach aims to pair stable real estate cash flows with upside from bitcoin while introducing mostly crypto-newcomer investors to the asset, and Cardone said he intends this model to compete directly with conventional real estate vehicles.Grant Cardone, a multibillionaire real estate investor, said Wednesday he added another $100 million in bitcoin as part of a strategy combining the asset with income-producing real estate, during a Fireside chat at Consensus Miami 2026.
“We just simply added another $100 million of bitcoin,” Cardone said, describing a recent property deal where BTC was paired with a $235 million asset, a hybrid strategy he believes will outperform real estate investment trusts (REITs).
Cardone said traditional real estate investment trusts are structurally limited. “These companies can never, ever hold bitcoin on their balance sheet,” he said. “We believe by combining real estate and bitcoin […] I’ll end up with somewhere between a 22 and a 32% return.”