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Goodbye Allbirds, hello ‘Smartbird’: Bizarre transformation into an AI company is now official

MarketWatch · Jun 17, 2026, 12:10 PM · Also reported by 2 other sources

Smartbird finalized the divestiture of its sneaker assets as the company eyes greener pastures in the AI-computing business.

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Yahoo Finance Allbirds stock surges over 30% after company rebrands to Smartbird, appoints AWS exec as CEO Yahoo Finance Allbirds rebrands as Smartbird in AI pivot, hires former AWS executive as CEO

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Goodbye Allbirds, hello ‘Smartbird’: Bizarre transformation into an AI company is now official

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