pakistan
Zendaya effect helps sportswear maker On lift 2026 profit margin goal
Key takeaways
- With Euphoria and Dune star Zendaya as a brand ambassador, co-CEO Caspar Coppetti said On is targeting younger, female consumers, adding that a clothing range launched with the 29-year-old actor is performing well.
- “In terms of the long-term growth, what we’re trying to do with apparel or on the sneaker side, we see early very encouraging signs from that,” Coppetti told Reuters.
- First-quarter sales grew 26.4% to 831.9 million Swiss francs ($1.07 billion) in currency-adjusted terms, beating analysts’ average forecast of 822.5 million francs in LSEG-compiled data.
Why this matters: local context for readers following news across Pakistan and the region.
Add ARY News on Google AAResize Sportswear brand On raised its profit margin forecast on Tuesday after strong first-quarter sales, as the Swiss company continues to gain ground in the sneaker and running shoe market long dominated by Nike and Adidas.
With Euphoria and Dune star Zendaya as a brand ambassador, co-CEO Caspar Coppetti said On is targeting younger, female consumers, adding that a clothing range launched with the 29-year-old actor is performing well.
“In terms of the long-term growth, what we’re trying to do with apparel or on the sneaker side, we see early very encouraging signs from that,” Coppetti told Reuters.
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