QB Williams' attempt to trademark 'Iceman' denied
Key takeaways
- The United States Patent and Trademark Office has initially refused the Chicago Bears quarterback's application for "Iceman" on Wednesday, according to USPTO records.
- It is not, though, due to an application for the same word by NBA Hall of Famer George Gervin or a trademark possessed by UFC Hall of Famer Chuck Liddell.
- "These marks are identical in appearance, sound and meaning," the USPTO wrote in its refusal letter.
Why this matters: a sports story that could shift standings, legacies, or fan conversations.
The United States Patent and Trademark Office has initially refused the Chicago Bears quarterback's application for "Iceman" on Wednesday, according to USPTO records.
It is not, though, due to an application for the same word by NBA Hall of Famer George Gervin or a trademark possessed by UFC Hall of Famer Chuck Liddell. Instead, the USPTO saw too much similarity and a "likelihood of confusion" in a trademark filed in 1988 by LaCrosse Footwear for insulated boots.
"These marks are identical in appearance, sound and meaning," the USPTO wrote in its refusal letter. "...Additionally, because they are identical, these marks are likely to engender the same connotation and overall commercial impression when considered in connection with applicant's and registrant's respective goods and/or services."