Brunel’s SS Great Britain site drops historical name in ‘cool’ rebrand
Key takeaways
- The site’s expanded and revamped museum will open in July.
- Prefer the Guardian on Google One of the UK’s maritime landmarks is being renamed as part of a drive to make it “cooler” and more inclusive.
- For a decade, the dockland site in Bristol that houses the ocean liner SS Great Britain, which was designed by the Victorian engineer Isambard Kingdom Brunel, has been promoted as Brunel’s SS Great Britain.
Why this matters: a developing story that could shape the day's news cycle.
The site’s expanded and revamped museum will open in July. Photograph: Tony Smith/Alamy View image in fullscreen. The site’s expanded and revamped museum will open in July. Photograph: Tony Smith/Alamy Bristol Brunel’s SS Great Britain site drops historical name in ‘cool’ rebrand New name, Bristol Dockyards, and museum revamp aimed at becoming more rooted in community, says chief executive
Prefer the Guardian on Google One of the UK’s maritime landmarks is being renamed as part of a drive to make it “cooler” and more inclusive.
For a decade, the dockland site in Bristol that houses the ocean liner SS Great Britain, which was designed by the Victorian engineer Isambard Kingdom Brunel, has been promoted as Brunel’s SS Great Britain.