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FIFA wants Jamal Musiala to forget about Dre (during the World Cup)
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FIFA wants Jamal Musiala to forget about Dre (during the World Cup)

Engadget · Jun 17, 2026, 6:42 AM · Also reported by 4 other sources

Key takeaways

  • The organization isn't going to let a non-sponsor brand show up on the field.
  • Jessica Kirsh/Shutterstock FIFA is known for having a strict policy about making sure brands, which aren't official sponsors and advertisers, don't appear on World Cup fields and stadium.
  • At FIFA's request, Jamal Musiala had to cover the logo of his Beats by Dre headphones with a tape strip before the Curaçao game.

The organization isn't going to let a non-sponsor brand show up on the field.

Jessica Kirsh/Shutterstock FIFA is known for having a strict policy about making sure brands, which aren't official sponsors and advertisers, don't appear on World Cup fields and stadium. For instance, it recently made sure that Beats wasn't getting any free advertisement on the field and had Bayern Munich player Jamal Musiala literally cover the logo of his headphones with tape during warmup.

At FIFA's request, Jamal Musiala had to cover the logo of his Beats by Dre headphones with a tape strip before the Curaçao game. FIFA is cracking down hard on brand logos at the World Cup – even the players have to hide logos if the companies are not official tournament sponsors... pic.twitter.com/PaAPBZYXP5

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