How Larry Chen and Pennzoil Are Working Together to Preserve the History and the Future of Car Culture
Key takeaways
- Larry Chen frames the past, but he trusts Pennzoil’s synthetic chemistry to ensure the future of internal combustion isn't just a 4K file.
- When you look at a car, it can be one of two things: a door to the past or a window to the future.
- “I always say that cars are time machines,” says world-renowned automotive photographer and Pennzoil ambassador Larry Chen.
Why this matters: an automotive development that could shape industry direction or buying decisions.
Larry Chen frames the past, but he trusts Pennzoil’s synthetic chemistry to ensure the future of internal combustion isn't just a 4K file.
When you look at a car, it can be one of two things: a door to the past or a window to the future. Modern automobiles have been with us for nearly 140 years, and much like fine art, fashion, or architecture, they are reflective of a period in time’s specific aesthetic and technical evolution.
“I always say that cars are time machines,” says world-renowned automotive photographer and Pennzoil ambassador Larry Chen. For Chen and many like-minded car enthusiasts, we’re drawn to a car’s transportative properties and the raw nostalgia they trigger.