business
OJG to operate Lee brand in US, Canada under new Authentic deal
Key takeaways
- OJG to operate Lee brand in US, Canada under new Authentic deal OJG will become the operating partner for Lee across the US and Canada.
- Under the agreement, OJG will become the operating partner for Lee across the North American market.
- The company will assume responsibility for Lee's operations in the US and Canada, working closely with Authentic to serve both consumers and retail partners in these regions.
OJG to operate Lee brand in US, Canada under new Authentic deal OJG will become the operating partner for Lee across the US and Canada. Credit: Sergiy Palamarchuk/Shutterstock.com. · Just Style · Sergiy Palamarchuk/Shutterstock.com. Jangoulun Singsit Wed, July 1, 2026 at 6:34 PM GMT+7 2 min read The OJG partnership follows the completion of Authentic's previously announced acquisition of Lee, which is currently expected to close in the latter part of 2026.
Under the agreement, OJG will become the operating partner for Lee across the North American market.
The company will assume responsibility for Lee's operations in the US and Canada, working closely with Authentic to serve both consumers and retail partners in these regions.
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