Meta Platforms (META) Launches Instagram Plus Subscription Globally
Key takeaways
- Meta Platforms (META) Launches Instagram Plus Subscription Globally Jeff Lewis Fri, June 12, 2026 at 10:37 PM GMT+7 2 min read META Meta Platforms, Inc.
- (NASDAQ:META) announced the launch of Instagram Plus, a new subscription designed to offer additional features across Instagram.
- The report said Wang has begun to deliver results, including developing Muse Spark, reshaping Meta’s AI operation, and becoming an influential executive inside the company.
Meta Platforms (META) Launches Instagram Plus Subscription Globally Jeff Lewis Fri, June 12, 2026 at 10:37 PM GMT+7 2 min read META Meta Platforms, Inc. (NASDAQ:META) is one of the
On June 4, 2026, Meta Platforms, Inc. (NASDAQ:META) announced the launch of Instagram Plus, a new subscription designed to offer additional features across Instagram. Meta said the existing Instagram experience “will always be free,” while Instagram Plus is an “optional upgrade” for users who want more control, deeper insights, and premium features. The subscription includes tools for connecting with others, viewing previews and insights, and customizing the Instagram experience, and is rolling out globally starting June 4.
Meta’s AI development efforts were also in focus after The Financial Times’ Hannah Murphy reported on June 3, 2026, that Mark Zuckerberg had bet on Alexandr Wang, a start-up founder rather than a veteran researcher, to help revive the company’s AI work. The report said Wang has begun to deliver results, including developing Muse Spark, reshaping Meta’s AI operation, and becoming an influential executive inside the company.