international
Philippines: Farmers race to keep up with global 'ube' craze
Key takeaways
- Ube, also called the purple yam, went from a nostalgic treat in the Philippines to an exotic item in cafes around the world.
- https://p.dw.com/p/5F7p BUbe has worked its way into items around the world, like this ube matcha drink Image: Douglas R.
- "It was ube, just as I suspected," she said, surprised at finding a Filipino-flavored dessert at a European gas station.
Why this matters: an international story with cross-border implications worth tracking.
Ube, also called the purple yam, went from a nostalgic treat in the Philippines to an exotic item in cafes around the world. But the popularity means the crop supply is under pressure.
https://p.dw.com/p/5F7p BUbe has worked its way into items around the world, like this ube matcha drink Image: Douglas R. Clifford/Tampa Bay Times/ZUMA/picture alliance Advertisement On a recent road trip home to Germany, cafe owner April Schoengen spotted a purple pastry at a gas station bakery.
"It was ube, just as I suspected," she said, surprised at finding a Filipino-flavored dessert at a European gas station.
Article preview — originally published by DW English. Full story at the source.
Read full story on DW English →
More top stories
Also covered by
Aggregated and edited by the Scoop newsroom. We surface news from DW English alongside other reporting so you can compare coverage in one place.
Editorial policy · Corrections · About Scoop