business
Magnum invests in “bite-size” production
Key takeaways
- The group said the "strategically important" site in Hungary will make the "bite-sized" Magnum Bonbons.
- In a statement, TMICC said consumers were looking for "shareable indulgence".
- The company has invested Ft4bn (€10m) to install a new production line at the site in Veszprém, a city in western Hungary.
Magnum invests in “bite-size” production Credit: The Magnum Ice Cream Company · Just Food · The Magnum Ice Cream Company Dean Best Mon, June 29, 2026 at 9:22 PM GMT+7 2 min read MICC.AS The Magnum Ice Cream Company has invested in a manufacturing site in Europe to meet demand for smaller products.
The group said the "strategically important" site in Hungary will make the "bite-sized" Magnum Bonbons.
In a statement, TMICC said consumers were looking for "shareable indulgence".
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