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Taylor Swift files trademarks to protect voice and image from AI misuse
Key takeaways
- Taylor Swift is taking a new legal approach to protect her identity in the rapidly evolving age of artificial intelligence.
- The global pop star has filed multiple trademark applications aimed at safeguarding her voice and likeness from unauthorized AI-generated use.
- The move reflects growing concern within the entertainment industry about how AI technologies can replicate voices and images without consent.
Why this matters: local context for readers following news across Pakistan and the region.
Taylor Swift is taking a new legal approach to protect her identity in the rapidly evolving age of artificial intelligence.
The global pop star has filed multiple trademark applications aimed at safeguarding her voice and likeness from unauthorized AI-generated use.
According to filings submitted April 24 to the United States Patent and Trademark Office, Swift’s company, TAS Rights Management, is seeking protection for distinctive audio phrases associated with the singer, including “Hey, it’s Taylor Swift” and “Hey, it’s Taylor.” The applications were first flagged by intellectual property attorney Josh Gerben.
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