DeepSeek permanently reduces the price of its flagship V4 model by 75 percent
Key takeaways
- The lower prices could be aimed at undercutting the competition.
- Justin Sullivan/Getty Images Deep Seek is leaning hard into being the "cost-effective" choice for AI agents.
- As seen on the website's pricing page, the DeepSeek V4 Pro prices now range from $0.003625 to $0.87 per one million tokens, compared to the previous range between $0.0145 to $3.48 for every million tokens.
The lower prices could be aimed at undercutting the competition.
Justin Sullivan/Getty Images Deep Seek is leaning hard into being the "cost-effective" choice for AI agents. According to its website, the Chinese startup is dropping the price for its latest flagship model, Deep Seek V4 Pro, to a fourth of its original price. This latest price update makes permanent the 75 percent discount promotion that was previously supposed to end on May 31, 2026.
As seen on the website's pricing page, the DeepSeek V4 Pro prices now range from $0.003625 to $0.87 per one million tokens, compared to the previous range between $0.0145 to $3.48 for every million tokens. The company's decision to permanently reduce the price comes a month after it released its V4 models, Pro and Flash, which it claimed would welcome the "era of cost-effective 1M context length."