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Burberry’s £2,000 Cotswolds handbag hits ‘a sweet spot’ with Americans
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Burberry’s £2,000 Cotswolds handbag hits ‘a sweet spot’ with Americans

The Guardian · May 14, 2026, 10:20 AM

Why this matters: a developing story that could shape the day's news cycle.

American zeal for ‘the Hamptons of England’ has rubbed off on sales with luxury British fashion house back to a full-year profit. The luxury fashion brand Burberry has said a new £2,000 handbag named after the Cotswolds has boosted sales, as the English region becomes increasingly popular with wealthy Americans.Joshua Schulman, the boss of the British brand, said its tote bags – which mix leather and the signature Burberry check – had helped drive the company’s best performance in bag sales since 2023. Continue reading...

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