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Ethos raises $22.75M from a16z for its expert network with voice onboarding

TechCrunch AI · May 6, 2026, 3:00 PM

Key takeaways

  • When companies are looking for opinions or advice on a project, they tend to go to Linked In or use expert networks such as GLG, Third Bridge, or Alphasights.
  • Today, these sites ask experts to fill in a form based on their job title, which is then used to match them with companies in need of their help.
  • London-based Ethos thinks that AI can improve both sides of this experience.

Why this matters: a development in AI with implications for how people work, create, and decide.

When companies are looking for opinions or advice on a project, they tend to go to Linked In or use expert networks such as GLG, Third Bridge, or Alphasights. But they often don t find quality inputs, despite their searches.

Today, these sites ask experts to fill in a form based on their job title, which is then used to match them with companies in need of their help.

London-based Ethos thinks that AI can improve both sides of this experience. For experts, it offers voice-powered onboarding to ask a broader set of questions and get more data about their knowledge in various domains that their job titles don t cover. For companies, Ethos can better match natural language queries posed by these organizations for their project, thanks to the wider range of data it has collected.

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