Bernstein Initiates Coverage of Viking Holdings (VIK) With a “Structurally Bullish View” on the Cruise Industry
Key takeaways
- Bernstein initiated coverage of Viking Holdings Ltd (NYSE:VIK) with an Outperform rating on June 3 and set a price target of $120.
- An aerial view of a luxurious cruise ship, surrounded by the blue horizon.
- Viking Holdings Ltd (NYSE:VIK) also received a rating update from Loop Capital on June 1.
Bernstein Initiates Coverage of Viking Holdings (VIK) With a “Structurally Bullish View” on the Cruise Industry Noor Ul Ain Rehman Tue, June 9, 2026 at 11:44 PM GMT+7 1 min read VIK Viking Holdings Ltd (NYSE:VIK) is one of the best NYSE stocks to buy for long-term investment. Bernstein initiated coverage of Viking Holdings Ltd (NYSE:VIK) with an Outperform rating on June 3 and set a price target of $120. The firm told investors in a research note that it has a “structurally bullish view” on the cruise industry and sees a broadening demand base outpacing constrained supply, with product innovation adding pricing power. Bernstein moved Viking Holdings Ltd (NYSE:VIK) to its top pick in the sector, stating that it has a “unique, attractive luxury position” and offers 24% annual earnings growth. The firm also stated that the company is the only luxury travel pure-play.
An aerial view of a luxurious cruise ship, surrounded by the blue horizon.
Viking Holdings Ltd (NYSE:VIK) also received a rating update from Loop Capital on June 1. The firm upgraded the stock to Buy from Hold and set a $108 price target, telling investors in a research note that it views the short- and long-term outlook for the cruise industry favorably.