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Rebecca Hessel Cohen On The Chelsea Chapter For The LoveShackFancy Dream
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Rebecca Hessel Cohen On The Chelsea Chapter For The LoveShackFancy Dream

Forbes · Jun 12, 2026, 5:15 PM

Key takeaways

  • Retail Rebecca Hessel Cohen On The Chelsea Chapter For The Love Shack Fancy Dream By Kate Hardcastle,
  • Founded by former fashion editor Rebecca Hessel Cohen in 2013, the brand has evolved from a highly personal dress business into a global lifestyle company spanning fashion, beauty, fragrance, childrenswear and home.
  • It is a topic I spend considerable time exploring.

Retail Rebecca Hessel Cohen On The Chelsea Chapter For The Love Shack Fancy Dream By Kate Hardcastle,

Forbes contributors publish independent expert analyses and insights. AKA The Customer Whisperer: advisor, broadcaster, Science of Shopping Follow Author Jun 12, 2026, 01:15pm EDTRebecca Hessel Cohen has built Love Shack Fancy from a personal creative vision into a global lifestyle brand. The opening of the Chelsea boutique marks the latest chapter in a story that now spans fashion, beauty, fragrance, home and children’s collections. (Photo by Jesse Grant/Variety via Getty Images)Variety via Getty ImagesLoveShackFancy has become one of retail’s more fascinating growth stories.

Founded by former fashion editor Rebecca Hessel Cohen in 2013, the brand has evolved from a highly personal dress business into a global lifestyle company spanning fashion, beauty, fragrance, childrenswear and home. Alongside that expansion has come a carefully curated programme of partnerships with brands including Gap, Stanley, Pottery Barn, Crocs and American Girl, helping introduce LoveShackFancy to entirely new audiences while maintaining its highly distinctive identity.

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