Get Macbooks at a Prime Day discount before Apple’s new price hikes kick in
Apple just raised the prices on Macs and i Pads in response to the rising costs of memory chips, right in the middle of Amazon Prime Day. That means existing discounts (even small ones) on Apple laptops like the Mac Book Neo, Mac Book Air, and Mac Book Pro just became significantly better deals. As an example, the 13-inch Mac Book Air M5 that used to start at $1,099 and is currently on sale for $949 will soon carry a full retail price of $1,299. That initial $150 discount just became a savings of $350 compared to Apple’s upcoming pricing. There’s no guarantee how long existing sales will stick around, and no word on when major laptop retailers like Best Buy, Amazon, Costco, and others will reset all their Mac pricing to reflect the increases. But that means if you were considering an Apple computer purchase soon or on the fence about buying one it might be best to make a move while you can. Thankfully, there are a handful of existing sales to take advantage of. We’re outlining all the deals we can find below. MacBook Neo deals MacBook Neo Apple’s most affordable laptop, with a 13-inch display, A18 Pro chip, 8GB of RAM, and optional Touch ID fingerprint sensor. Read our review. Where to Buy: $799 $689.99 at Amazon (512GB) $699 $599 at Best Buy (256GB) $699 $589.99 at Amazon (256GB) The base 256GB MacBook Neo is selling for $589.99 at Amazon and Costco. Normally that’d be a paltry $10 discount, but with Apple raising the Neo’s base price to $699 it’s now a savings of $110. The 512GB version with Touch ID is $689.99 (a $110 discount compared to the new price) at Amazon and Costco. MacBook Air deals Apple MacBook Air (M5) Apple’s 2026 MacBook Air has an M5 chip and starts with 512GB of storage that’s significantly faster than previous generations. It’s still as excellent as ever despite a higher base price. Read our review. Where to Buy: $1299 $949.99 at Amazon (13-inch) $1299 $949 at Best Buy (13-inch) $1499 $1149