Chinese fast-fashion company Shein to buy eco-friendly retailer Everlane
Key takeaways
- The company was founded wit a mission to produce eco-friendly clothing but has in recent years been embroiled in controversies.
- Prefer the Guardian on GoogleEverlane, the retailer that bucked the fast-fashion industry by promising affordable ethically sourced and sustainable clothing, is being acquired by the king of fast-fashion, China’s Shein.
- A letter to Everlane employees from CEO Alfred Chang confirming the deal was obtained by the Associated Press on Friday.
Why this matters: a developing story that could shape the day's news cycle.
An Everlane store. The company was founded wit a mission to produce eco-friendly clothing but has in recent years been embroiled in controversies. Photograph: Liz Hafalia/San Francisco Chronicle via Getty Images View image in fullscreen An Everlane store. The company was founded wit a mission to produce eco-friendly clothing but has in recent years been embroiled in controversies. Photograph: Liz Hafalia/San Francisco Chronicle via Getty Images Shein Chinese fast-fashion company Shein to buy eco-friendly retailer EverlaneEverlane CEO confirms sale in letter to employees and says it will stay true to ‘sustainability’ commitments
Prefer the Guardian on GoogleEverlane, the retailer that bucked the fast-fashion industry by promising affordable ethically sourced and sustainable clothing, is being acquired by the king of fast-fashion, China’s Shein.
A letter to Everlane employees from CEO Alfred Chang confirming the deal was obtained by the Associated Press on Friday.