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Ferrari's marketing boss quits after troubled EV debut as former BMW executive steps in

Euronews · Jun 25, 2026, 9:59 AM · Also reported by 2 other sources

Why this matters: an international story with cross-border implications worth tracking.

The man who shaped Ferrari's image for more than a decade is leaving the company weeks after the troubled unveiling of its first electric car, with a former BMW executive drafted in to steady the brand.

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