business
Asahi to launch dairy drinks brand Calpis in India
Key takeaways
- In a statement today, the Japanese company said the launch of the fermented milk-based drink marks its debut in the "non-alcohol/non-carbonated beverage market” in India.
- The Tokyo-listed group exports alcohol beverages to the market, including Asahi Super Dry lager.
- Calpis is expected to land in the market in the second half of this year "or thereafter", the group s statement said.
Asahi to launch dairy drinks brand Calpis in India Just Drinks · Muhd Imran Ismail/Shutterstock.com Shivam Mishra Thu, June 18, 2026 at 7:09 PM GMT+7 2 min read 2502.T PEP VBL.BO Asahi Group is preparing to introduce its Calpis dairy drinks brand in India through a franchise agreement with Pepsi Co bottler Varun Beverages.
In a statement today, the Japanese company said the launch of the fermented milk-based drink marks its debut in the "non-alcohol/non-carbonated beverage market” in India.
The Tokyo-listed group exports alcohol beverages to the market, including Asahi Super Dry lager.
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