Scoopfeeds — Intelligent news, curated.
business

Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future

CNBC · Jun 16, 2026, 4:50 PM · Also reported by 4 other sources

Key takeaways

  • Livestream Menu Make Itselect USAINTLLivestream Search quotes, news & videos Livestream Watchlist SIGN INCreate free account Markets Business Investing Tech Politics Video Watchlist Investing Club PROLivestream Menu
  • Snap CEO Evan Spiegel is betting consumers are so tired of looking at smartphone screens that they'll be willing to pay over $2,000 for augmented reality glasses that bring digital visuals into a user's field of vision.
  • "Almost 20 years since the launch of the i Phone, people are ready to think about computing differently," Spiegel said in an interview with CNBC.

Livestream Menu Make Itselect USAINTLLivestream Search quotes, news & videos Livestream Watchlist SIGN INCreate free account Markets Business Investing Tech Politics Video Watchlist Investing Club PROLivestream Menu

Snap CEO Evan Spiegel is betting consumers are so tired of looking at smartphone screens that they'll be willing to pay over $2,000 for augmented reality glasses that bring digital visuals into a user's field of vision.

"Almost 20 years since the launch of the i Phone, people are ready to think about computing differently," Spiegel said in an interview with CNBC.

Article preview — originally published by CNBC. Full story at the source.
Read full story on CNBC → More top stories

Also covered by

Aggregated and edited by the Scoop newsroom. We surface news from CNBC alongside other reporting so you can compare coverage in one place. Editorial policy · Corrections · About Scoop