Rosenblatt Raises its Price Target on The Walt Disney Company (DIS)
Key takeaways
- Rosenblatt Raises its Price Target on The Walt Disney Company (DIS) Jeff Lewis Sun, June 14, 2026 at 12:14 AM GMT+7 2 min read DIS The Walt Disney Company (NYSE:DIS) is one of the
- On June 5, 2026, Rosenblatt raised the firm’s price target on The Walt Disney Company (NYSE:DIS) to $126 from $121 and maintained a Buy rating on the shares.
- On June 3, 2026, Disney sold a significant portion of its Super Bowl LXI ad inventory at around $8M per 30-second spot after initially seeking higher pricing, Variety’s Brian Steinberg reported.
Rosenblatt Raises its Price Target on The Walt Disney Company (DIS) Jeff Lewis Sun, June 14, 2026 at 12:14 AM GMT+7 2 min read DIS The Walt Disney Company (NYSE:DIS) is one of the
On June 5, 2026, Rosenblatt raised the firm’s price target on The Walt Disney Company (NYSE:DIS) to $126 from $121 and maintained a Buy rating on the shares. The firm said Disney’s current movie slate looks “substantially more profitable” in FY26 than FY25, helped by the upcoming Toy Story 5 release. Rosenblatt also said the Parks division, which it views as the core earnings driver, appears “OK” despite high gas prices and international visitation pressures.
On June 3, 2026, Disney sold a significant portion of its Super Bowl LXI ad inventory at around $8M per 30-second spot after initially seeking higher pricing, Variety’s Brian Steinberg reported. Disney said it had seen strong early demand from emerging categories, including double-digit units at $9M each, with spending across its football portfolio led by A.I., finance, and pharma. However, the report said Disney ultimately sold inventory below its $9M level after advertiser pushback, highlighting limits to pricing power even in premium sports advertising.