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Fear of Aging Among Gen Z Fuels Demand for Cosmetic Procedures before Age 30

Folha (English) · Apr 29, 2026, 3:46 PM

Why this matters: an international story with cross-border implications worth tracking.

Generation Z, born between 1997 and 2012, is showing growing concern about aging, driven by constant exposure to social media and edited images. The trend is translating into an earlier pursuit of cosmetic procedures and strict self-care routines. Leia mais (04/29/2026 - 12h46)

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