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How the 'WAGs' came to define England's 2006 World Cup campaign
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How the 'WAGs' came to define England's 2006 World Cup campaign

BBC Sport · May 11, 2026, 5:39 AM · Also reported by 1 other source

Key takeaways

  • How the 'WAGs' came to define England's 2006 World Cup campaign Close00A German spa town, a media frenzy and the birth of a cultural phenomenon.
  • Watch England 2006: The Golden Generation on BBC i Player

Why this matters: a sports story that could shift standings, legacies, or fan conversations.

A German spa town, a media frenzy and the birth of a cultural phenomenon. England's 2006 World Cup campaign is remembered as much for the 'WAGs' (wives and girlfriends) as the football.

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