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2028 Ferrari Luce First Look: Ferrari’s First EV Revealed—So Long, Comfort Zone
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2028 Ferrari Luce First Look: Ferrari’s First EV Revealed—So Long, Comfort Zone

MotorTrend · May 25, 2026, 8:09 PM · Also reported by 4 other sources

Key takeaways

  • It’s electric-powered and has four doors.
  • “It takes time to absorb it,” warned Ferrari CEO Benedetto Vigna when he spoke about the Ferrari Luce in October last year, well before anyone other than select insiders had seen the car.
  • The Luce is the largest and heaviest Ferrari ever built, the only Ferrari whose interior and exterior have been shaped by a company based outside Italy, and the first Ferrari without an internal combustion engine.

Why this matters: an automotive development that could shape industry direction or buying decisions.

It’s electric-powered and has four doors. But it also has 1,035 hp and will do 193 mph.

“It takes time to absorb it,” warned Ferrari CEO Benedetto Vigna when he spoke about the Ferrari Luce in October last year, well before anyone other than select insiders had seen the car. And he’s not wrong. It is without question the most radical Ferrari in the company’s history. A cab-forward four-door with limo-like room inside, it defies all Ferrari convention—a car that stampedes the fabled Prancing Horse deep into unfamiliar territory.

The Luce is the largest and heaviest Ferrari ever built, the only Ferrari whose interior and exterior have been shaped by a company based outside Italy, and the first Ferrari without an internal combustion engine. There’s a lot to unpack here.

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