Amazon will show AI product images when you search for some reason
Key takeaways
- In what may be one of the more questionable uses of AI to date, Amazon announced on Wednesday that it will display AI-generated images of products within its shopping app based on users search queries.
- Here s how Amazon says in a blog post that the feature will work.
- When someone enters a search query, they ll be shown a variety of AI-generated product images below their autocomplete suggestions.
Why this matters: a development in AI with implications for how people work, create, and decide.
In what may be one of the more questionable uses of AI to date, Amazon announced on Wednesday that it will display AI-generated images of products within its shopping app based on users search queries. That s right a retailer where people shop for real-world products thinks that displaying fake photos will help consumers better find what they re looking for.
Here s how Amazon says in a blog post that the feature will work. Customers may have something in mind but don t know the right term to describe it in a way that returns useful results. (The examples Amazon gives are things like cowl neck for a style of shirts or rattan for furniture.)
When someone enters a search query, they ll be shown a variety of AI-generated product images below their autocomplete suggestions. (See above photo.)