cars
Tesla’s Roadster Gets a New Logo Before It Gets a Launch Date
Key takeaways
- Tesla has filed new trademark applications for its long-delayed next-generation Roadster, giving the electric supercar its clearest branding update in years.
- The filings do not mean the Roadster has launched.
- But they do show Tesla is moving branding work forward at a time when the company is under pressure to prove that its future product pipeline is more than hype.
Why this matters: an automotive development that could shape industry direction or buying decisions.
Tesla has filed new trademark applications for its long-delayed next-generation Roadster, giving the electric supercar its clearest branding update in years.
The filings do not mean the Roadster has launched. They also do not confirm a production date.
But they do show Tesla is moving branding work forward at a time when the company is under pressure to prove that its future product pipeline is more than hype.
Article preview — originally published by PakWheels Blog. Full story at the source.
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